Unfortunately for every group of loyal customers you have, there will always be someone out there who hates your business. Your unhappy customer will trash your product or service, and tell everyone they know. Through the use of social media, though, you can keep an eye on your haters. In fact, according to Marketing Profs, you can use your haters to your advantage. Here’s what you can learn from them:
Webinars are a fantastic way to share knowledge and expertise on a given subject, while making the participants aware of a product or service you provide. While it doesn’t take a degree in physics to make a webinar successful, it does take a certain degree of planning and organization. Here are 8 great tips for making your webinar a guaranteed success:
If you’re running a small business, especially if you’re just starting out, it’s likely that you and your business are virtually unknown to prospective clients. Whether you want to admit it or not, you’ve likely felt inferior at moments – a feeling that’s both unsettling and unnecessary. Here’s how to turn a negative into a positive.
Keeping up with technology – Tablet-friendly websites
When the iPad first came out, I said I’d never get one. I lasted for a good length of time, but finally folded when the iPad 2 came out. It’s the perfect tool for working with a client in public – discreet, manageable, professional – and, well, it’s fun. The first thing I noticed when I started playing with it, though, is that not all sites are tablet-friendly. In fact, most of them aren’t tablet friendly at all. With the number of tablet users on the rise, making your website more user friendly increase conversion rates, rather than deter users. Here’s how you can do that: